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Tourstage and the U.S market.


What name should Bridgestone use in the U.S?  

68 members have voted

  1. 1.

    • Precept
      5
    • Tourstage
      63


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  • 8 months later...
I was told recently from Tourstage that they will be making a major run at the U.S market under the name Tourstage not precept. The rep I talked to in Japan said they will dump precept and go for the glory trying to become very big on the PGA tour with most of the Japanese designs being sold in the U.S. The X-series clubs are scheduled for a change in fall 2005 but the entire X-series may come to the U.S in some form or another next year also. It makes a lot of sense to do this for they have built the large facility already. Currently they are phasing out the Z series till the stocks are gone, It had something to do with a lawsuit from Yonex in regards to using the Z label.

While surfing BSG I noticed some cool pics of the XCb, X-wedge, and U.S precept proto and decided to send it to pro support via E-mail with a phone call. They were pretty surprised and had no idea that this was happening and later i got the reply that these were sent to the U.S un finished and precept did the finish themselves for tour use only. Its interesting that Tourstage wants to give the U.S market another try, a bigger try but do you think Tourstage should use the name precept or they should stick with Tourstage?

So what do you think? What name do you think Bridgestone should use in the U.S market?

So it's been about 9 months since this poll was originally posted and the results were overwhelming that Bridgestone should use the TourStage brand. We now know they used Bridgestone.

I was really surprised they used the Bridgestone brand since there were many negative associations with it (e.g. the Ford Explorer tire debacle).

Any inside info on how well they are doing in the U.S. with this brand? Are they hitting the marketshare numbers they expected?

Thanks,

Bert-B

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